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Welcome to

Josu x Becca Murray

"Honestly, Josu won me over immediately with the taste. It’s just so GOOD. I love salt, I use salt, I have a lot of salt in my kitchen, so it wasn’t a surprise that I dug the flavor — but it was the story, the humans, that drew me in. Josu truly is a family business, built on community and connection, and I’m so proud that my very first co-branded product [Spicy Citrus] is part of this amazing line."

The #1 Salt for People Who Live to Eat

Becca's Favorites Bundle

Becca's Favorites Bundle

A curated collection of bold, mineral-rich salts crafted in collaboration with Becca, perfect for elevating every dish.

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What's in Becca's Bundle?

Becca's
Spicy Citrus Salt

Becca is known for always ordering the spiciest thing on the menu and quite literally used to drink salsa as a baby, so when Josu approached her about creating a custom salt flavor, she knew it had to have a kick. Inspired by her life in Los Angeles, she loved the idea of balancing the chili with a bit of citrus. Using orange for a hint of sweetness, the flavor was immediately reminiscent of one of Becca’s favorite snacks - a fresh avocado with a slice of orange and lime squeezed on top, sprinkled with salt and chili powder. The Spicy Citrus Salt pairs well with tomatoes, is perfect on roasted fall vegetables, fashions the most excellent margarita rim, and made quite the debut on TikTok in her signature Friendsgiving dish.

Becca's
Green Goddess Salt

The first time Becca visited Italy, she returned home with a wine-sized bottle of seasoned salt from a local Tuscan butcher shop. The ingredients simply listed "salt and herbs," and Becca found herself using it on just about everything. When it came time to create her second custom Josu salt flavor, Becca knew that she wanted to craft something just as versatile as that now-dwindling bottle. Green Goddess Sea Salt is inspired by SoCal summers, with a blend of aromatic herbs and a little lemon peel for a citrusy bite. Perfect on all kinds of eggs, grilled vegetables, baguette with butter and radish, sprinkled on a salad or mixed into dips and dressings, Green Goddess Sea Salt is also a wonderful complement to Becca’s first Josu collab, Spicy Citrus Salt. (Seriously, try them together on some avocado toast.

Josu Just Salt

"I think salt is a kitchen staple (you should see my pantry). And this salt is one of the best salts I've tasted."

Josu Garlic Chive

"Garlic Chive is a delicious addition to any savory dish, and can even be combined with Green Goddess to add a garlicky kick."
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About Becca

Becca is a photographer and content creator who has built a career empowering folks to feel comfortable in their skin, exactly as they are. After ditching diet culture in her own life, Becca discovered intuitive eating and found peace in the kitchen by focusing on “no recipes, just vibes.” She feels most herself when traveling the world, experiencing new places through food and conversation, and wandering her local farmer’s market on Sundays, eating pupusas and grabbing whatever seasonal items catch her eye.

Follow @TheBeccaMurray

Buy from the Bundle

Becca's Spicy Citrus Salt

Becca's
Spicy Citrus Salt

Becca's Green Goddess Salt

Becca's
Green Goddess Salt

Just Salt

Josu Just Salt

Garlic Chive Salt

Josu Garlic Chive

Why Josu?

For "Live to Eat" People

Josu was brought to the states to help "live to eat" people make memorable meals daily, no need to wait for a night off or a special occasion.

Natural Process

Cheonilyeom translates quite literally to "Sky-Day-Salt" and describes the traditional process for making Korean salt that we still use to this day. For over 100 years, Solar Salt or Sun-Dried Salt has been harvested from the sea and, over time, naturally dried by the sun in salt flats. This results in a mineral-rich salt with an earthier taste and a larger/coarser grain!

High Mineral Content

While ordinary table salt and kosher salt are made up of 100% sodium chloride, our salts contain a range of minerals essential for good health. The traditional Solar Salt process results in a precious Korean grey salt that boasts some of the highest concentrations of calcium, potassium, and magnesium of any edible salt in the world.

The #1 Salt for People Who Live to Eat

See why so many people love our flavors

Curious about our other flavors?

Got something else in mind for your menu? Looking for a different way to make memorable meals? Explore Josu's Core Collection and our other limited edition creator flavors!

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